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AirBnb partners with 23andMe to offer vacations based on our origins

Genealogical tourism is growing more and more recently. The goal ? Return to the land of our ancestors to learn more about them, but also about us. Faced with this boom, AirBnb, a platform for renting accommodation between individuals, and 23andMe, an American company that offers DNA tests at home, have joined forces to offer this experience. A collaboration that seems to flow naturally since everyone has their role to play in this genealogical tourism:AirBnb by offering rentals and experiences all over the world and 23andMe by allowing us to know our ancestors. Especially since according to a study carried out by 23andMe, 73% of Americans want to do a DNA test to find out where they come from. If there is not yet a company offering to do DNA tests at home in France, it is quite possible to order the kit from 23andMe. However, it will be necessary to take into account in this purchase the possible customs fees which will be added to the price, as well as the return of the results which may take time.

Choosing apartments and experiences

But how does this collaboration work? Nothing's easier. After taking your DNA test at home, returning the samples to 23andMe and receiving the results, simply go to the site and click on the countries identified as part of our history to be able to see the AirBnb accommodations and experiences offered in this zone. Since 2017, the AirBnb site has also offered rentals and experiences. Kezako? These are activities offered by individuals on themes, allowing you to discover a city in a different way. For example, you can do a photography course in Paris, make pasta in Rome, visit breweries in London, go horseback riding in Barcelona, ​​color old-fashioned textiles in Mexico or practice Chinese calligraphy in San Francisco. Genealogy tourism is also another way to travel and visit many countries, since according to 23andMe, the countries where its customers have the most ancestors are the United States, Canada, the United Kingdom, Mexico, Germany, Ireland, Poland, mainland China, Spain, Nigeria, India and Russia. And the choice of destination is wide, since on average 23andMe customers have 5 different populations in their ancestry.

So, ready to try the experience of genealogical tourism?